Well, we've just finished reading our mail from the past month. Now, while some of y'all might think it's crazy to only read your mail once a month, Miss Vero somehow finds it liberatin that we are not a slave to most correspondence, which mostly, just wastes our precious time. Did we mention that we pay all our bills online?
Among the satellite tv offers, coupons for useless things and a Christmas card from President and Mrs. Carter, there were a stack of Verobeach32963, that we took the time to sit down and read.
Let's see what we found...Beautiful Beachies doin the Beautiful Beachie things that they do...Real Estate ads...Very good restaurant reviews that don't make us gag...Real Estate ads...Michelle Genz does a profile of our favorite Jose Lambiet, hmmmm, interesting....Real Estate Ads...Oh, and here's our favorite part - the Editorial.
We especially liked that an entire page, in the December 4th issue,was given to remedy the shameful way that Mr. Ken Daige was treated by the Press Journal, which could possible have lost him the election. We would have preferred to see Mr. Daige and the young fresh Mr. Kevin Sawnick, both able to serve Vero while Mr. Tom "running with scissors" White, got the boot.
Yet, the most interesting for us, was the November 13th editorial, "The Incredible Shrinking Press Journal", which Miss Vero found "ink spot on". Last Sunday, after we had emptied the PJ of all it's annoying advertising fliers, we noticed that the paper was tissue thin, hardly any bigger than the Hometown News. And yes, it seems to get smaller and weaker in physically size and journalistic content as each week goes by.
Perhaps the powers that be, at the parent company, E. W. Scripps, are just planning for the future by economizing on ink and paper. After all, way back in January of 2007, this idea was presented.
"...the company's management "spoke much more positively on the possibility of reducing its exposure to the newspaper industry" http://www.forbes.com/2007/01/10/scripps-newspapers-goldman-markets-equity-cx_rs_0110markets14.html
Just this week, E. W. Scripps has put a Pulitzer winning paper on the market, with little chance of finding a buyer:
And more newspaper trouble a little closer to home, with news of the Miami Herald for sale: http://www.mediaweek.com/mw/content_display/news/magazines-newspapers/e3i686368ba4cd6a88c345fe88fd6cac2e9
We especially like the little blurb in Gawker that gives the Miami Herald -"Odds of survival: 2-1. If you do not consider a two-page weekly digest of Dave Barry and Carl Hiaasen columns to be "survival," we lower its odds to 3-1.":
(See? We told y'all that Mr. Hiaasen had lost his humor mojo)
And here's a final nail in the coffin from Editor&Publisher, "America's oldest journal covering the newspaper industry", who proclaim this week that -"'Several Cities' Could Have No Daily Paper As Soon As 2010...":
While the VB332963 politely offers helpful suggestions to the PJ -"Hire some real reporters and editors.", but concludes that "we confess to doubts that it is going to happen in this difficult economy" and continues with the promise "we intend to continue our news coverage of the local area, particularly as it impacts the Vero Beach barrier island." (yes, we know y'all have to justify those Real Estate ads), we think the future of news is right in front of y'all.
Now of course, at this point we would give y'all a link to the VB32963 article, but we can't and here's where Miss Vero would like to offer a little suggestion to the VB32963. Update your online edition!
And while the VB32963 acknowledges their neglect of this, they counter that they are "focused on getting our print edition into your mailbox each Thursday." Because, guess what? Those Real Estate ads have got to get to you!
The unfortunate truth is that relying on advertising for print media is not a good idea and that if someone doesn't figure out how to make some muhlah on this internet thing (and believe me, Miss Vero hasn't figured it out yet, but we believe that Mr. Milton R. Benjamin is smart enough to), the future of news will be akin to neighbors talkin over a fence, better known as "blogging".
Cocktail in hand, we've got that covered!